Admiral Alfred von Tirpitz, the Secretary of State for the German Navy, advocating massed Zeppelin attacks on London, writes, “The English are now in terror of the Zeppelin, perhaps not without reason…[S]ingle bombs from flying machines are wrong; they are odious when they hit and kill old women, and one gets used to them. If [however] one could set fire to London in thirty places, then what in a small way is odious would retire before something fine and powerful.”